{"id":17020,"date":"2020-04-07T14:57:38","date_gmt":"2020-04-07T12:57:38","guid":{"rendered":"https:\/\/www.intimina.com\/blog\/?p=17020"},"modified":"2020-04-07T14:58:09","modified_gmt":"2020-04-07T12:58:09","slug":"international-video-shoot","status":"publish","type":"post","link":"https:\/\/www.intimina.com\/blog\/international-video-shoot\/","title":{"rendered":"How to survive an international video shoot during a pandemic?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">We did it. First.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We are INTIMINA, a Swedish brand specialized in menstrual cups and Kegel exercises, and we had big plans for this year. From the beginning of 2020, we\u2019ve kept raising awareness and breaking the stigma around periods while continually educating people about everything menstruation-related. Our next masterplan was to give the spotlight to some of the strongest women we could find, placing them in front of cameras for everyone to hear their stories.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And then COVID-19 happened.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">By the beginning of March, everything was ready for the team to leave for London from our headquarters, where we partnered up with Aspect Film &amp; Video from Bristol. Plane tickets were being purchased, hotel rooms booked, and all the products neatly packed and ready to go. Shortly after that, Coronavirus was upgraded to a pandemic, and it wasn\u2019t safe to travel or to be around many people. Quite the opposite &#8211; every single INTIMINA employee was advised to keep working from home as a precaution.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Our team led by global marketing director Luka Matutinovi\u0107 and global brand manager Danela \u017dagar needed to make a hard decision &#8211; they were on a brink to postpone the entire project, but luckily, Aspect suggested a lifesaving idea. They proposed we connect via Zoom app directly to the director\u2019s monitor, so we\u2019d be able to see everything on set &#8211; in real-time. We decided to stay home to make sure everybody is safe and handle the shoot online. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">We knew we were in excellent, professional hands thanks to Aspect, and we had some strong team-players in our lines. Our team &#8211; creative producer Ivan Kralj, creative director Ana Ivu\u0161i\u0107 and copywriter Mirna Grujoski &#8211; made sure every single detail on set had just the right dose of INTIMINA vibes.<\/span><\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-17021 aligncenter\" src=\"https:\/\/www.intimina.com\/blog\/wp-content\/uploads\/2020\/04\/image6.png\" alt=\"\" width=\"640\" height=\"360\" srcset=\"https:\/\/www.intimina.com\/blog\/wp-content\/uploads\/2020\/04\/image6.png 1376w, https:\/\/www.intimina.com\/blog\/wp-content\/uploads\/2020\/04\/image6-485x273.png 485w, https:\/\/www.intimina.com\/blog\/wp-content\/uploads\/2020\/04\/image6-768x432.png 768w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">But, we were far from relaxed. Logistically, to undertake such a project with the client (us), only present online took a tremendous amount of phone calls, emails, messages, and conference calls just to put one product in front of a camera &#8211; let alone to make sure our lovely interviewees were relaxed and ready to pour their hearts out!\u00a0<\/span><\/p>\n<div style=\"text-align: center;\">\n<p><iframe loading=\"lazy\" title=\"How to survive an international video shoot during a pandemic?\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/1ql6Gi9C7Xw?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<\/div>\n<p><span style=\"font-weight: 400;\">Then came the more bad news: film director fell ill, and there had to be a director swap a day before the shoot, our creative director had to be excused from the shoot in person due to a health scare, and there were rumors of soon-to-be-locked-down London. Those are all recipes for massive anxiety &#8211; or our Tuesday afternoon.<\/span><\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-17022 aligncenter\" src=\"https:\/\/www.intimina.com\/blog\/wp-content\/uploads\/2020\/04\/ttt.jpg\" alt=\"\" width=\"512\" height=\"384\" srcset=\"https:\/\/www.intimina.com\/blog\/wp-content\/uploads\/2020\/04\/ttt.jpg 512w, https:\/\/www.intimina.com\/blog\/wp-content\/uploads\/2020\/04\/ttt-364x273.jpg 364w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Luckily, the Mercury retrograde just finished, so the stars were on our side. The London-Bristol team did their magic, while INTIMINA team closely monitored and managed the shoot from the warmth of their own homes. It wasn\u2019t easy, even though the Aspect team made it <\/span><i><span style=\"font-weight: 400;\">seem <\/span><\/i><span style=\"font-weight: 400;\">easy. Usually, a client would be present on the set, giving approval and comments in real time, rather than being at the mercy of Internet providers of various countries around Europe. Every set decision had to be paused until four people on the video feed amended the lighting, set design, or a wardrobe choice. Our incredible talent and on-scene team made the stress bearable.\u00a0<\/span><\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-17023 aligncenter\" src=\"https:\/\/www.intimina.com\/blog\/wp-content\/uploads\/2020\/04\/rrr.jpg\" alt=\"\" width=\"512\" height=\"512\" srcset=\"https:\/\/www.intimina.com\/blog\/wp-content\/uploads\/2020\/04\/rrr.jpg 512w, https:\/\/www.intimina.com\/blog\/wp-content\/uploads\/2020\/04\/rrr-273x273.jpg 273w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">The hardest day came on Day Three: product shots are notoriously complicated at the best of times, but some of our products really didn\u2019t want to cooperate with our ideas. As time was running out, it was essential to keep our spirits up and concentrate while, for example, we waited for three pelvic floor balls to stop swinging \u2013 for over 30 precious minutes!<\/span><\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-17024 aligncenter\" src=\"https:\/\/www.intimina.com\/blog\/wp-content\/uploads\/2020\/04\/e.png\" alt=\"\" width=\"512\" height=\"288\" srcset=\"https:\/\/www.intimina.com\/blog\/wp-content\/uploads\/2020\/04\/e.png 512w, https:\/\/www.intimina.com\/blog\/wp-content\/uploads\/2020\/04\/e-485x273.png 485w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Those three days seemed to go on forever, but we made one thing clear &#8211; even during a pandemic &#8211; nothing is impossible, only very complicated.<\/span><\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-17025 aligncenter\" src=\"https:\/\/www.intimina.com\/blog\/wp-content\/uploads\/2020\/04\/slika.png\" alt=\"\" width=\"512\" height=\"271\" \/><\/p>\n<p><span style=\"font-weight: 400;\">This project is a shining example of how things can be done even in the toughest situation, with tightest deadlines and most unpredictable organizational turns and twists. Thank you George, Gemma, Claire, Katie, Nick, Tom C., Tom G., Jack, Nicole, Hannah, and Scarlet &#8211;\u00a0 we couldn\u2019t manage without you.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Thank you Clementine, Emilie, Katherine, Emily, Natasha, and Annie &#8211; you are the ones who brought light to this project.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is how you make things happen. Even #WhileBleeding!<\/span><\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" class=\"alignnone size-full wp-image-17026\" src=\"https:\/\/www.intimina.com\/blog\/wp-content\/uploads\/2020\/04\/ddd.jpg\" alt=\"\" width=\"245\" height=\"512\" srcset=\"https:\/\/www.intimina.com\/blog\/wp-content\/uploads\/2020\/04\/ddd.jpg 245w, https:\/\/www.intimina.com\/blog\/wp-content\/uploads\/2020\/04\/ddd-131x273.jpg 131w\" sizes=\"(max-width: 245px) 100vw, 245px\" \/><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We did it. First. We are INTIMINA, a Swedish brand specialized in menstrual cups and Kegel exercises, and we had big plans for this year. From the beginning of 2020,&hellip;<\/p>\n","protected":false},"author":19,"featured_media":17030,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false},"categories":[81],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.12 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to survive an international video shoot during a pandemic?<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.intimina.com\/blog\/international-video-shoot\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"INTIMINA\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.intimina.com\/blog\/international-video-shoot\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.intimina.com\/blog\/international-video-shoot\/\"},\"author\":{\"name\":\"INTIMINA\",\"@id\":\"https:\/\/www.intimina.com\/blog\/#\/schema\/person\/f50537a97d16dabefc697e8585013e87\"},\"headline\":\"How to survive an international video shoot during a pandemic?\",\"datePublished\":\"2020-04-07T12:57:38+00:00\",\"dateModified\":\"2020-04-07T12:58:09+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.intimina.com\/blog\/international-video-shoot\/\"},\"wordCount\":720,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.intimina.com\/blog\/#organization\"},\"articleSection\":[\"What's New\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.intimina.com\/blog\/international-video-shoot\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.intimina.com\/blog\/international-video-shoot\/\",\"url\":\"https:\/\/www.intimina.com\/blog\/international-video-shoot\/\",\"name\":\"How to survive an international video shoot during a pandemic?\",\"isPartOf\":{\"@id\":\"https:\/\/www.intimina.com\/blog\/#website\"},\"datePublished\":\"2020-04-07T12:57:38+00:00\",\"dateModified\":\"2020-04-07T12:58:09+00:00\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.intimina.com\/blog\/international-video-shoot\/\"]}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.intimina.com\/blog\/#website\",\"url\":\"https:\/\/www.intimina.com\/blog\/\",\"name\":\"Intimina\",\"description\":\"A Health and Wellness Resource for Women\",\"publisher\":{\"@id\":\"https:\/\/www.intimina.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.intimina.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.intimina.com\/blog\/#organization\",\"name\":\"Intimina\",\"url\":\"https:\/\/www.intimina.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.intimina.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.intimina.com\/blog\/wp-content\/uploads\/2019\/04\/INTIMINA_logo-02.png\",\"contentUrl\":\"https:\/\/www.intimina.com\/blog\/wp-content\/uploads\/2019\/04\/INTIMINA_logo-02.png\",\"width\":1000,\"height\":543,\"caption\":\"Intimina\"},\"image\":{\"@id\":\"https:\/\/www.intimina.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/intimina\",\"https:\/\/twitter.com\/intimina\",\"https:\/\/www.instagram.com\/intimina\/\",\"https:\/\/www.pinterest.com\/intimina\/\",\"https:\/\/www.youtube.com\/channel\/UCR_3_GPO6pkhDiFU9TZRdYA\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.intimina.com\/blog\/#\/schema\/person\/f50537a97d16dabefc697e8585013e87\",\"name\":\"INTIMINA\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.intimina.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/d41ce57083541d7ecfdc50159a46958f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/d41ce57083541d7ecfdc50159a46958f?s=96&d=mm&r=g\",\"caption\":\"INTIMINA\"},\"description\":\"A collective group of \\\"lady experts\\\" at Intimina who love sharing our personal experiences, even when they are a little\u00a0too\u00a0personal. 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